Carpets and white fair
New Victory furnishing carpets From a B2B perspective, we ask ourselves: does it still make sense to respect this custom?
We believe so, despite the fact that the world has changed a lot since the time when trousseaus had to be prepared in May, the month of brides.
Today, shopping, somewhat of all kinds, is spread over 12 months, and perhaps because of this, the trade, especially the large-scale retail trade, chases many more parties than it used to. Continuous incentives to buy are needed, creating points of attention in customers.
Setting up exhibitions in a clear manner
The sales highlight
In fact, a time scan invites one product type to be favoured over others, at least at a time of the year, which becomes the sales highlight.
And affordability remains a very important lever to consider.
After the shopping of the Christmas period, where (sometimes forced) no expense is spared, comes the less hectic time when people can strategically plan smart purchases, where quality goes hand in hand with savings, without compromise.
It is the ideal time to have several products on promotion, by taking advantage of the possibility of stocking special supplies of carpets.
Olivo Carpets always ready to satisfy requests
Home carpets fit right into the category of textiles
The fair of whiteness extends far beyond sheets and towels, the classic categories of linen - for the bedroom and bathroom - that give rise to the name of this tradition, and goes so far as to include the carpets, which complete the set-up of these environments.
Hence shops will focus on offers and bargain prices for the entire textile range.
The extra detail, surely a winning one, will be to have targeted but comprehensive proposals in the shop, which will induce comprehensively rethink the accessories for each room of the house.
White Fair will to change
As is the case for the showcase, also in the department of the white fair it will be appropriate to arouse an emotion, telling a story, suggesting new atmospheres for the customer to recreate at home, this time focusing on textiles, from carpet to towel, from aisle to dishcloth.
With the start of the year, then, a favourable phase for shopping will be encountered, in tune with a widespread desire to renovate the house, to give a twist to the winter season in which we will all be immersed.
As the days gradually lengthen, people are more active and inclined to take action: this is how projects, or good intentions, for change begin to materialise.
ART carpet collection
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