This is the recipe for maintaining the leadership position it has gained year after year, establishing itself as the leading all-round carpet specialist in Italy and Europe.
Olivo covers the entire carpet world and follows each market segment through its divisions Olivo Tappeti, Olivo Pro e Platinum Custom Rugs.
To date, the company is considered the most reliable partner for distributors, retailers and interior design professionals working in the home sector, and it is with them and all its collaborators that Olivo Tappeti today celebrates with pride and immense joy this first great stretch of road travelled, which it does not consider a finishing line, but only the continuation of a story that began 40 years ago.
It was, in fact, 1982 when Cav. Marcello Olivo took his first steps in the home carpet business, with a great desire to do business and a good dose of intuition. A dream that came true and later evolved with the entry of his sons Matteo and Francesco into the company in 1992 and 1997.
An evolution in terms of turnover, cubic metres of warehouse space, conquest of foreign markets and technology and innovation in the logistics and commercial sectors.
Since 2002, his wife Valeria's signature has appeared on all carpets, another fundamental part of Olivo Tappeti's history.
The Olivo family prefers natural materials, and even better if obtained from recycling raw materials, is a concrete action for safeguarding the planet. The classic small gesture that, if we think of it amplified, can make a difference.
But it is also a choice of quality, because the comfort that a cotton carpet really has no equal.
Those looking for these features in a textile will find a very valuable solution in our carpet of Sardinian inspiration, certified 100% in recycled cotton.
The quality of the yarn is combined with the charm of a craft tradition that encapsulates the history of a unique place in the world.
Tradition and modernity
Carpets are always artefacts with deep meaning, telling the ancient customs of the people who make them, but also many personal stories of women and men.
The Sardinian carpet is no exception.
When we choose one, be it an original or a product inspired by that culture, we must realise that we are invoking an ancient tradition (dating back to the Byzantine and Roman worlds) linked, among other things, to marriage. “Tappeto” is indeed also the name of the loom-woven cloth that covers the chest where – traditionally – the dowry, which every young woman was expected to prepare by working and embroidering each individual piece by hand, was stored. A valuable object, inlaid by a refined “maistru de linna” (much more than a simple carpenter, today we would call him a master of artistic craftsmanship).
The workmanship of the “coperibanga” or “copericascia” (the chest cover), is the same as that of other artefacts, mainly in wool (but also in vegetable fibres such as cotton and hemp) such as tapestries and carpets, blankets, curtains and cushions, which will be decorated with decorations and motifs typical of the different areas of the island.
The preparation of the dowry, like carpet production in general, is the preserve of the female world, and even today this art is passed down from woman to woman. Over time, the tradition has evolved, thanks to continuous influences, and has modernised, renewing itself constantly.
Today, it never ceases to fascinate tourists, as well as contemporary designers and artists from all over the world, who often create new patterns for local workshops to make. 
Weaving
Given the conspicuous presence of sheep throughout the island, weaving initially developed using the wool of sheep, as well as vegetable textile fibres.
Processing takes place, today as in ancient times, on vertical, wooden looms.
There are several weavings handed down by tradition.
One particular technique - which is taken up by modern carpets of Sardinian inspiration - is the grain weaving. The thread of the weft is thick (hence the name “tramone”) and is raised to form raised rings (the “pibiones”, a term meaning “grapes”, or “ranos”, grains of wheat) that make up the pattern of the carpet.
This creates a two-layer fabric with the pattern in relief.
This workmanship was generally performed with natural, white or ecru wool, although today various experiments are being made with relief designs using coloured yarns, for certainly interesting colour effects.
Our version of the Sardinian carpet, in recycled cotton, is a modern reworking of this traditional workmanship, and allows us to offer a green product, which is reminiscent of handicrafts, remaining accessible to anyone.
Sardinian carpet weaving loom The Sardinian carpet is not just that.
There are different designs, typical of the different areas of the island, and many colours used, again according to preferences that vary from area to area.
Smooth stitching, with various designs and geometric shapes, or full stitching reproducing floral motifs, animals and magical symbols is also very popular.
Tova place also in the bathroom The Sardinia carpet by Olivo Tappeti
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